Taco Bell Craziness

Is there another chain, company, entity that throws more crap against the wall to see if it sticks than Taco Bell?

Don't get me wrong... they all but pioneered the $0.99 menu and helped feed me through high school and my 7 years of college. (Shut up) But, holy cow...

Volcano Tacos
Big Border Tacos
Chalupas (which are NOT the same as the chalupas we ate in Jr. High)
Tostadas (which ARE the chalupas we ate in Jr. High)
Double Decker Tacos
Taco Supreme - Basically, add sour cream and it's a supreme. (Sure am glad that doesn't with pizza)
Taco Bell Grande
Ranchero Taco
Crunch, Soft, Fresco, Club Tacos
7-Layer Burritos
Grilled Burritos
Grilled Stuft Burritos
Fiesta Burritos
Burrito Supreme (yep, add sour cream)
Chili-Cheese Burrito (which used to be called a Chilito... which I'd order with sour cream)
Nachos
Nachos Bell Grande
Zesty Nachos
Triple-Layer Nachos
Lava Sauce
Hot Sauce
Mild Sauce
Fiery Sauce
Crunchwrap
Gordita
Enchrito

I mean... this isn't Mexican food. Want proof? They failed miserably in Mexico when trying to expand. Then, they re-surfaced, shopping their food as 'American food'...

I think my dream job would be to have a say in what gets green-lit and what doesn't. Then... I want to be part of the naming process.

"You are stuffing a taco inside a refried-bean spread flour tortilla? Yes, I approve. Now.... call it... a Chalupa. That'll confuse them enough to try it."

I mean, really... how many of you have gone to Taco Bell just to TRY whatever crazy new concoction they came up with. Don't lie either. The Taco Bell Chihuahua knows.

Speaking of... ever wonder why they stopped using that ad campaign? Everyone loved it right? "Yo quiero Taco Bell!"

Apparently, sales went down while brand recognition went up. Maybe people thought half the beef used was really big-eared Chihuahua.

Remember the movie Demolition Man? Remember how Taco Bell was the lone remaining restaurant in the 'fast-food wars'? Surely, it had to be because they had so many different menu items no one had ever heard of, the competition had no idea which to attack, much less how.

About the only thing I can think of that throws more darts hoping they stick are Doritos. Which, ironically... makes the Dorito Taco the poster child of Crazy.

So... next time you make a run for the border, remember... those across the border are laughing... wondering what it is exactly you are eating...